Privacy Policy

Last Updated: January 2026

Swift Move Removals ("we," "us," "our," or "Company") operates swiftmoveremovals.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated content, functionality, and services offered thereon (collectively, the "Site").

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using the Site, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Identification Information: Name, email address, postal address, telephone number, and any other information you voluntarily provide when completing forms or contacting us.
• Technical Data: Internet Protocol (IP) address, browser type and version, operating system, referral source, and pages visited.
• Cookie Data: Information stored through cookies and similar tracking technologies (see Cookie Policy section below).
• Usage Data: Information about how you interact with our Site, including clicks, time spent on pages, and navigation patterns.
• Affiliate Tracking Data: Unique identifiers and referral information used to track affiliate commissions and conversions.

How We Use Information

We use the information we collect for various purposes, including:

• To provide, maintain, and improve our Site and services.
• To track affiliate referrals, commissions, and performance metrics.
• To conduct analytics and understand user behaviour and preferences.
• To personalize your experience and deliver tailored content.
• To respond to your inquiries and communicate with you.
• To comply with legal obligations and enforce our Terms of Service.
• To prevent fraudulent activity and protect the security of our Site.

Cookie Policy

Our Site uses cookies and similar tracking technologies to enhance your experience and collect usage data. Cookies are small data files stored on your device.

Types of Cookies We Use:

• Essential Cookies: Required for Site functionality and security.
• Analytics Cookies: Used to understand how visitors interact with our Site (e.g., Google Analytics).
• Affiliate Tracking Cookies: Enable us to track referrals to third-party casino operators and affiliate partners.
• Marketing Cookies: Used for retargeting and promotional purposes.

Cookie Opt-Out: You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect the functionality of our Site. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.

Third-Party Links

Our Site contains links to third-party websites, including non-UK casino operators and affiliate partners. We are not responsible for the privacy practices, content, or policies of these external sites. We encourage you to review the privacy policies of any third-party websites before providing your personal information or engaging with their services.

When you click on links to third-party casinos or affiliate partners, you leave our Site and are subject to their terms and privacy policies. We have no control over, and assume no responsibility for, the content, accuracy, or practices of these external sites.

Your Rights

As a UK resident, you have rights under the General Data Protection Regulation (GDPR) and UK Data Protection Act 2018, including:

• Right of Access: Request a copy of personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data (subject to legal obligations).
• Right to Restrict Processing: Request limitation of how we use your data.
• Right to Data Portability: Receive your data in a structured, portable format.
• Right to Object: Object to certain types of processing, including for direct marketing purposes.
• Rights Related to Automated Decision-Making: Request human review of decisions based solely on automated processing.

If you are a US resident, certain privacy rights may apply under the California Consumer Privacy Act (CCPA) and similar state legislation.

To exercise any of these rights, please contact us using the details provided in the Contact Us section below.

Data Retention

We retain personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Typically:

• Personal identification information is retained for the duration of your relationship with us and for a reasonable period thereafter for business and legal purposes.
• Analytics and usage data may be retained in aggregated or anonymized form for extended periods.
• Affiliate tracking data is retained in accordance with affiliate program requirements and applicable law.
• Cookie data is retained according to the cookie type and your consent preferences.

You may request deletion of your data at any time, subject to legal retention obligations.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: [email protected]
Website: swiftmoveremovals.co.uk

We will respond to any data subject access requests and privacy inquiries within 30 days or as required by applicable law.

If you believe we have violated your privacy rights, you may lodge a complaint with the Information Commissioner's Office (ICO) at https://ico.org.uk.

This Privacy Policy was last updated in January 2026 and may be updated from time to time. We will notify you of any material changes via email or by posting the revised policy on our Site.